Google Analytics 4 vs PostHog

Side-by-side feature comparison to help you choose the right tool

Google Analytics 4 Google Analytics 4
vs
PostHog PostHog
Google Analytics 4
4.3
PostHog
4.7
Overview
Category Marketing Analytics Marketing Analytics
Overall Rating 4.3 4.7 Best
Reviews 28,900 reviews 2,340 reviews
Pricing
Starting Price Contact Sales $0/mo
Pricing Model Freemium Freemium
Free Plan
Free Trial 19 days
Rating Breakdown
Ease of Use 3.8 4.5
Features 4.5 4.3
Value for Money 4.8 4.8
Customer Support 3.4 4.2
Features
API Access
Company Info
Company Google PostHog
Founded 2005 -
Headquarters Mountain View, CA -
Best For ["startup","smb","mid market","enterprise"] ["startup","smb","mid market","enterprise"]

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Google Analytics 4

Google Analytics 4

4.3

Understand your customers across devices

PostHog

PostHog

4.7

Open-source product analytics