Data & Analytics Tools

Tools for collecting, analyzing, and visualizing marketing data and customer insights.

163
Tools
7
Subcategories
Showing 97-120 of 163 tools

Twilio Segment

Customer Data Platforms
4.1 (1351)

Customer data platform

Apptimize

A/B Testing & Experimentation
4.1 (779)

Mobile A/B testing

Kickbox

Data Enrichment
4.1 (452)

Email verification

Hightouch

Customer Data Platforms
4.1 (264)

Reverse ETL & composable CDP

Cyfe

Business Intelligence
4.0 (2331)

All-in-one dashboards

Adobe Real-Time CDP

Customer Data Platforms
4.0 (1776)

Adobe customer data

Convert

A/B Testing & Experimentation
4.0 (1644)

A/B testing platform

Flagsmith

A/B Testing & Experimentation
4.0 (1532)

Open-source feature flags

Tracedock

Tag Management
3.9 (2325)

Server-side tracking

Mixpanel

Marketing Analytics
3.9 (2235)

Product analytics

Crazy Egg

Marketing Analytics
3.9 (2144)

Website optimization

Freshmarketer

A/B Testing & Experimentation
3.9 (1825)

Conversion rate optimization

Plausible

Marketing Analytics
3.9 (1752)

Simple web analytics

Contentsquare

Marketing Analytics
3.9 (1710)

Digital experience analytics

Matomo

Marketing Analytics
3.9 (1606)

Privacy-focused analytics

Salesforce CDP

Customer Data Platforms
3.9 (1606)

Salesforce customer data

RudderStack

Customer Data Platforms
3.9 (1494)

Warehouse-first CDP

Attribution

Attribution & Measurement
3.9 (1460)

Multi-touch attribution

Addingwell

Tag Management
3.9 (1215)

Server-side tagging

Qubit

Tag Management
3.9 (886)

Personalization platform

Dropcontact

Data Enrichment
3.9 (792)

B2B data enrichment

Preset

Business Intelligence
3.9 (654)

Managed Superset

Insider

Customer Data Platforms
3.9 (637)

Growth management platform

Simon Data

Customer Data Platforms
3.9 (626)

Data-first CDP