Marketo vs Pardot

Side-by-side feature comparison to help you choose the right tool

Marketo Marketo
vs
Pardot Pardot
Marketo
4.9
Pardot
4.1
Overview
Category Marketing Automation Marketing Automation
Overall Rating 4.9 Best 4.1
Reviews 84 reviews 79 reviews
Pricing
Starting Price Contact Sales Contact Sales
Pricing Model Enterprise Enterprise
Free Plan
Free Trial
Rating Breakdown
Ease of Use 4.7 3.9
Features 4.5 3.6
Value for Money 4.8 4.3
Customer Support 5.0 4.7
Features
API Access
Company Info
Company Adobe Salesforce
Founded 2006 2007
Headquarters San Jose, CA -
Best For Startup, Smb, Mid market, Enterprise Startup, Smb, Mid market, Enterprise

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Marketo

Marketo

4.9

Adobe marketing automation

Pardot

Pardot

4.1

Salesforce B2B marketing